The Lawyer's Personal Brand · glossary
The sum of what people can say about you when you are not in the room. It lives in four places: the page, the paper, the room and the inbox. Everyone has one already, so the only choice is who writes it. Chapter 1 · see Reputation, Integrity
Explained in Chapter 1, What They Say After You Leave the Room, of The Lawyer's Personal Brand.
A personal brand is the sum of what people can say about you when you are not there. It is not what your LinkedIn page says, or what you would like them to say. It is what a client, a recruiter or a partner can say with your name attached and you out of the room. This workbook follows one junior solicitor through her first year after qualifying, as she builds hers on purpose.Read Chapter 1, What They Say After You Leave the Room →
Chapter 1 and this glossary are open to everyone; the whole edition is free to read with a free account until 31 January, and it stays open to an account opened by then.Chapter 1 of The Lawyer's Personal Brand and this glossary are free to read; the rest of the edition is in the Library, at €12 a month or €79 for a Year Pass.
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Where this term lives
This term is part of one fictional junior lawyer's first year, with every document attached and a test after every chapter. Open The Lawyer's Personal Brand → · All terms A–Z →